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Peter Dinklage and Nikolaj Coster-Waldau messing around on the set of Game of Thrones.
Is the future of our race not worth a single human life?
Q&A with The Walking Hope’s Brad Egel via DAILY DEAD
Thanks for taking the time to talk with us, Brad. Can you tell our readers about why you started The Walking Hope?
Brad Egel: I have been active in cancer charity work for more than ten years. I am always trying to come up with new and interesting ways to bring awareness and fundraising to the masses. I created the cancer charity brand, “The Walking Hope,” to connect fans of the show with a way to make a difference. Our community is made up of thousands of The Walking Dead fans who are cancer survivors, caregivers, and those who simply care about making a difference in the fight against cancer. About 1 1/2 years ago, I began designing t-shirts with very brand specific themes consistent with both hope and strong themes from the show. Through strong brand recognition and active social media representation, The Walking Hope has thrived! All proceeds from The Walking Hope brand sales benefit the American Cancer Society.
Of all the properties you could surround your charity with, what was it specifically about The Walking Dead and its fans that made you want to focus there?
Brad Egel: It may seem like an odd connection at first glance. A show about the undead connected with fighting cancer? But if you take a closer look, I feel it is a perfect match of important qualities. I am a big fan of the show. The show is not really about zombies or walkers. The show, at its heart I believe, is about a few simple questions. What happens when everything you know in your world is turned upside down and you have to fight for survival every day? What happens when you don’t know who to trust and therefore you are trusting strangers with your life? What happens to your humanity when you see so much destruction and hopelessness around you? What makes you fight on and gives you hope even in these scary and bleak circumstances? These questions and the answers to them are what draw people to the show. But these questions are the same questions faced by cancer patients every day. It really was the perfect parallel. That is why I initially chose to focus the efforts around the show.